Living Lerwick Ltd will do what the businesses asked for
Full details on what the BID will do are in the Business Plan.
The benefits other BID areas have seen are:
Businesses
- Increases in footfall
- Increases in consumer spend
- Reduces costs (joint activities, e.g. promotions/marketing)
- Gives businesses a local voice and promotes closer links with the local authority
- Creates a more appealing environment for the businesses and their employees
- Fair system, everyone invests, everyone benefits
- Increases an area's desirability and attracts occupiers
Community
- Produces economic well being and sustainable economic growth in the area
- Attracts inward investment
- Produces social well being / improves quality of life
- Supports the sustainability of the historic and traditional town centre
- Creates a positive sense of place and enhanced feeling of safety and well-being
- Civic and community pride
Tourism
- Creates a positive impression
- Improves the visitor experience
- Enhances the reputation of the area and the region