The winner was drawn today of the Spend at the Street campaign launched by Living Lerwick at the end of June. 446 completed loyalty cards were handed in, from 2680 handed out from local shops and cafes to encourage spending local after lockdown closures.
This equates to at least £133,880 spent in local businesses during the campaign, with unredeemed cards having at least a £20 spend value. Those businesses taking part all said that the Shetland public had embraced the concept and many customers had handed in multiple completed cards.
The lucky winner, Anna Marie Arthur, from Whalsay was one such customer who handed her third completed card in to Westside Pine last weekend. She said “It’s easy to fill the cards; you buy a pair of shoes, a few gifts for folk and other bits soon add up.” Ms Arthur was delighted to hear of her win while working at Whalsay School on Wednesday afternoon and will be presented with £230 worth of vouchers for town centre businesses soon.
Emma Miller from Living Lerwick said “I’m delighted at how well the public have supported local businesses post lock down. The Street feels busy, and I hope everyone is seeing how many great shops, cafes, restaurants and other businesses we have here. They are at the heart of our community and our economy and they appreciate the public support.
“We will be launching a second loyalty spend campaign over the winter. Details and cards will be available when the campaign launches in the October holidays and there will be multiple prizes, including the chance to win the opportunity to officially switch on the Market Cross Christmas tree lights.”