To celebrate the re-opening of retail outlets following the Covid-19 closure, we are launching a ‘Spend at da Street’ campaign which will run until the end of August.

For every £20 spent in any of the participating businesses, customers will receive a stamp on their new loyalty card. Once the card is full (10 stamps) they are entered into a draw to win £200 worth of vouchers to spend in the town. The full list of participating shops is below.

Transactions of more than £20 also count towards a stamp on the card - for example if a customer spends £40 in one transaction, they get 2 stamps.

Cards can be collected and handed in when full at any of the participating businesses.

The closing date for entries is 31st August 2020.

Participating Businesses:

Aa Fired Up

Begg Shoes

Camera Centre

Cee and Jays

C'est La Vie


Island Larder

J G Rae Ltd

LHD Marine Supplies

Lerwick DIY

Loose Ends

Love from Shetland



outdoor4kids/outdoor trek

Peerie Shop

R.A.M Knitwear Design

Smith & Robertson.

The Dowry

The Shetland Times Bookshop


Universal Stores

Westside Pine

The Virtual High Street is an online marketplace of businesses throughout Shetland, updated regularly with opening hours and delivery arrangements etc. Opening hours for town centre businesses will be updated on the site to make it easy for shoppers to plan visits to the town centre.

Customer safety is a priority for all local shops. Customers are required to wear face coverings in all stores and will always be asked to maintain an appropriate distance while queueing or browsing. Some stores may have limits on the number of customers they can accept at one time and some are offering private appointments when the store is closed. Details will be published on individual listings on the Virtual High Street.

Please have consideration for the restrictions businesses are facing during these times and allow extra time for your shopping trip, and be considerate to other customers.

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